CREATE THE SALON OF YOUR DREAMS 

Double your time off and increase your profit

Free Quiz: Salon Owner Success Test

Dive into 9 different areas inside your salon to find out what areas you are doing well in and what areas you could probably use some help in.

OUR MISION is simple...

"To elevate the world's perception
of the Beauty Industry."

Attract

Ignite your salon's allure with our "Attract" section tailored to salon owners like you. Discover practical marketing strategies, proven digital outreach methods, and insider secrets for building an irresistible salon brand. Experience the transformation as your salon becomes a magnet for loyal guests and exceptional staff members.

Keep

The "Keep" section of our education portal equips salon owners with valuable tools to enhance salon culture, retain staff, and increase motivation. Gain insights into effective leadership, fostering a positive work environment, and implementing strategies to engage and inspire employees. Discover how our resources can help you create a thriving salon with motivated staff, improved retention rates, and a positive work atmosphere.

Deliver

Unlock your leadership potential and elevate your salon's performance with our "Deliver" section. Gain expert knowledge on effective leadership techniques, optimizing retail sales, efficient inventory management, and impactful staff training. Take charge of your salon's success by mastering the art of leading, selling, managing inventory, and training your team.

Wealth

In our "Wealth" section, you'll discover the keys to increasing profits, honing your leadership skills, empowering your staff as leaders, and crafting the lifestyle you desire. Learn proven strategies to boost profitability, elevate your leadership capabilities, and inspire your team to excel. Take control of your financial success, lead with confidence, and create the lifestyle you've always envisioned.

WHAT OUR CLIENTS ARE SAYING

I created a culture that breeds incredible success in the salon which has helped us increase the Average Ticket from $75 to $84, create 46% RTS, have an 145% increase over last years gift card sales and create an 86% Pre-Book percentage!


Lindsey Haney, Style Loung Salon

The High Performance Salon Academy has helped me see my potential as a business owner, create kiss a$$ business plans and create the life I have always dreamed of living! You deserve mentors and friends like these in your corner!


Holly Fox, Metropolitan Salon & Spa

After joining HPSA, our numbers have been incredible. The growth was bigger than we anticipated. In the last 6 months, we have seen a retention increase from 33% to 47%. Our RTS has gone from 18%-21% and our average ticket went from $75 to $92!!!


Danielle Cherewyk, The Headroom

PROFITABLE SALON OWNER PODCAST

Understanding Change and Using It To Improve Your Life - #137

Understanding Change and Using It To Improve Your Life - #137

In this episode, Kayla Swanson and Shawn Stearns discuss the emotional cycle of change, exploring the stages individuals go through during significant life changes. They cover decision-making, defining purpose, and overcoming the temptation to quit, emphasizing persistence and setting new goals for success.

How To Navigate Professional Relationships - #136

How To Navigate Professional Relationships - #136

Join Kayla Swanson and Jason Everett as they explore the nuances of successful business partnerships. Drawing from Jason's experience with Doug Campbell, they highlight the importance of selecting compatible partners and resolving conflicts effectively. This episode offers valuable insights for anyone involved in or considering business partnerships.

Learn How To Be an Inspiring and Empowering Leader - #135

Learn How To Be an Inspiring and Empowering Leader - #135

Kayla and Samantha discuss the importance of building a mission-driven leadership team in salons. They emphasize the need for a clear code of honor, effective delegation, and empowering team members. This podcast offers valuable insights for creating a thriving and purposeful salon environment.

Celebrate All Wins And Shift Your Mindset - #134

Celebrate All Wins And Shift Your Mindset - #134

In this podcast, Kayla Swanson and Redken educator Mandy McCulloug discuss the transformative power of celebrating wins for personal and team success. They emphasize the psychological benefits, the importance of recognizing the process, and individualized celebrations to cultivate a positive team culture.

Never Lose Employees Again! - #133

Never Lose Employees Again! - #133

Kayla and Joey Coleman explore the 8 phases of the employee journey, offering insights applicable to any business. Joey, a renowned author and speaker, shares strategies for employee retention based on data and personal experiences. The conversation extends to creating a remarkable salon experience for clients, emphasizing intentionality for a thriving business.

Can Empowering Your Team Make You a Business Millionaire? - #132

Can Empowering Your Team Make You a Business Millionaire? - #132

Explore the salon industry journey with Kayla Swanson and Lindsay Haney on this enlightening podcast. Lindsay, from hairstylist to med spa owner, shares key insights, lessons, and strategies for personal and professional growth. Dive into actionable tips for team empowerment and creating a positive salon culture. Subscribe for real-world advice to elevate your salon business.

How Do You Develop Leadership In Your Salon? - #131

How Do You Develop Leadership In Your Salon? - #131

Join Kayla Swanson and Jason Everett on the "Profitable Salon Owner" podcast as they unravel the secrets to mastering leadership within salon and spa businesses. This engaging discussion explores building a strong leadership team, effective hiring strategies, and creating a unique workplace culture. A must-listen for salon and spa professionals striving for sustainable success.

Surviving Vs Thriving: The Successful Business Owner - #130

Surviving Vs Thriving: The Successful Business Owner - #130

Join Kayla and Jason in the Profitable Salon Owner Podcast as they tackle the challenges of wanting to quit your business. Get actionable advice on reigniting passion, embracing failure, and fostering a positive mindset. Tune in to transform your business perspective and embrace growth opportunities.

How to Increase Productivity, Leadership & Cultivate The Perfect Team - #129

How to Increase Productivity, Leadership & Cultivate The Perfect Team - #129

Step into the world of salon productivity on the 'Profitable Salon Owner' podcast with Kayla and Jade. Learn Jade's journey and discover tips on managing distractions, rewarding yourself, and boosting team morale. Salon owners, this podcast is a goldmine of success strategies and team harmony tactics!

Level Up Your Leadership: Salon Success Through Dynamic Team Bonding - #128

Level Up Your Leadership: Salon Success Through Dynamic Team Bonding - #128

Welcome to the Profitable Salon Owner Podcast! Join Kayla and guest Stefanie Fox, a salon industry powerhouse. Dive into Stefanie's journey and discover her secrets to effective leadership and cultivating a family-like salon culture. Ready to elevate your salon game? Tune in for Stefanie's game-changing advice!

The Ultimate Guide To Selling Retail - #127

The Ultimate Guide To Selling Retail - #127

Enhance retail sales in your salon with insights from Shawn Stearns and Kayla Swanson in this podcast episode. Discover strategies to overcome challenges, create incentives for staff, and engage in heartfelt conversations for personalized client experiences. Embrace the art of serving, not just selling, to boost your salon's success.

How to turn your color bar into a PROFIT CENTER - #126

How to turn your color bar into a PROFIT CENTER - #126

Join Kayla and Alicia Soulier, CEO of Salon Scale, in this episode as they discuss transforming your salon's back bar into a profit center. Learn from Alicia's journey and her innovative solution, Salon Scale, which calculates the cost of goods. If you're a salon owner seeking increased profitability, don't miss this discussion.

The Successful Salon Business Plan (Everything You Need To Know) - #125

The Successful Salon Business Plan (Everything You Need To Know) - #125

Ready for salon success? Join Kayla and Jason on their podcast as they unveil insider secrets to make your salon business thrive. They challenge the 'hustle culture' myth and share untold stories of their challenges and triumphs. Discover the secrets you've been searching for. Like if you're all in or comment 'ready' to take the next step!

Critical Marketing strategies for 2024: A Conversation With Kati Whitledge - #124

Critical Marketing strategies for 2024: A Conversation With Kati Whitledge - #124

In this episode of The Profitable Salon Owner Podcast, host Kayla Swanson is joined by Kati Whitledge, a marketing expert for the beauty industry. Kati shares critical marketing strategies for 2024, including niche marketing, the impact of AI, and the role of email marketing. Discover the secrets to boosting profitability and achieving work-life balance.

How to price for profit and RAISE Your prices with Jason Everett - #123

How to price for profit and RAISE Your prices with Jason Everett - #123

Salon Owners, ready to boost profits? Join Kayla and Jason on the Profitable Salon Podcast as they discuss raising prices without losing clients. Learn secrets for setting profitable prices and effectively communicating changes. Whether you're a salon owner or stylist, this episode is filled with valuable advice to thrive in the beauty industry.

How To Create The Perfect Employee Handbook: A Conversation Doug Campbell - #122

How To Create The Perfect Employee Handbook: A Conversation Doug Campbell - #122

On the Profitable Salon Owner Podcast, Kayla interviews Doug Campbell about effective salon leadership and staff management. They discuss creating a collaborative "Code of Honor," maintaining compliant handbooks, and fostering a positive salon environment.

How To Train The Employees Of Your Salon Effectively: A Conversation With Elyse Rodgers - #121

How To Train The Employees Of Your Salon Effectively: A Conversation With Elyse Rodgers - #121

In this podcast episode, Kayla interviews Elyse Rodgers, a salon owner and Director of Education, about the value of associate programs in the salon industry. They discuss how these programs support new hires in becoming successful stylists and positively impact salon culture.

How To Run A Profitable Salon & Make Money! - #120

How To Run A Profitable Salon & Make Money! - #120

Tune in to the "Profitable Salon Podcast" with Kayla and guest Jason Everett. They tackle salon owner challenges like stagnation, finances, and team issues, offering actionable solutions. Learn to boost profitability, foster a positive salon culture, and reignite your passion. This podcast is for salon owners seeking renewed success and balance. Transform your salon and life today.

The Importance of Passion Within Your Work: A Conversation With Mandy Pulse - #119

The Importance of Passion Within Your Work: A Conversation With Mandy Pulse - #119

In this podcast episode, Kayla interviews Mandy, a salon owner, about her inspiring journey in the beauty industry and her impactful Global Stylist Scholarship project. Mandy's story showcases the transformative power of pursuing passions beyond the salon, reshaping careers, and perspectives on life.

Salon Expansion Tips and Insights: A Conversation with Danielle Cherwick - #118

Salon Expansion Tips and Insights: A Conversation with Danielle Cherwick - #118

Join Kayla on the Profitable Salon Owner Podcast as she interviews Danielle Cherwick, a salon owner with three locations. Discover salon expansion insights, intention, and resource assessment. Learn about maximizing current location potential and involving shareholders for growth. Tune in for valuable salon industry advice.

The Path Towards Success: An Inside Look W/ Blanca Mendoza - #117

The Path Towards Success: An Inside Look W/ Blanca Mendoza - #117

Blanca Mendoza's podcast conversation highlights her journey in the salon industry, the value of a supportive culture, leadership dynamics, and personal development's impact. Her story exemplifies the power of strong leadership, open communication, and fostering a sense of belonging, leading to personal and team success.

Become A 6 Figure Salon Earner - #116

Become A 6 Figure Salon Earner - #116

In this "Profitable Salon Owner Podcast" episode, Kayla and guest Holly Fox discuss strategies for guiding salon staff to become six-figure earners. They emphasize a growth-oriented environment, clear communication, and personal development to empower team members for financial success and fulfillment.

MASTER Team Meetings! BOOST Productivity In Your Salon - #115

MASTER Team Meetings! BOOST Productivity In Your Salon - #115

In this insightful podcast, Kayla and experienced pro Jason Everett discuss engaging salon team meetings. Discover private corrections, public praise, and tips for boosting team morale. Learn effective meeting frequency, timing, and planning for growth and unity.

The True Meaning Of Success and How To Achieve It - #114

The True Meaning Of Success and How To Achieve It - #114

Join Kayla Swanson and Jason Everett as they explore salon ownership success. Embrace personal contentment, a growth mindset, and a mission-oriented strategy. Balance financial gains with staff and client well-being for a comprehensive sense of accomplishment.

Branding Your Salon With Celene Dupuis - #113

Branding Your Salon With Celene Dupuis - #113

Uncover salon owner Celine Dupuis' captivating branding secrets. Empower clients, create a kind-hearted community, and elevate your brand on social media. Rebranding tips: collaborate with influencers, stay true to your values, and let your salon's unique identity shine.

Learn to Maximize Your Business Through a Bonus Structure! - #112

Learn to Maximize Your Business Through a Bonus Structure! - #112

In this podcast, Kayla Swanson and Doug Campbell stress the value of a performance-based bonus system in salons. Tailor it to specific goals and involve key employees in the process. Encourage higher performance and create a positive work environment.

Secrets Revealed: Master the Art of Building Powerful Relationships with Beauty Schools! - #111

Secrets Revealed: Master the Art of Building Powerful Relationships with Beauty Schools! - #111

Salon owner Holly Fox shares insights on building strong relationships with beauty schools, attracting talented students. Affiliation with Redken and a positive salon culture enriches the hiring process. Create a successful and charitable salon community.

Limitless Growth: Empowering Minds For Profitable Growth - #110

Limitless Growth: Empowering Minds For Profitable Growth - #110

Explore the power of mindset for personal and business growth. Overcome limiting beliefs, embrace positivity, and surround yourself with supportive influences. Unlock your potential for success with this insightful podcast episode.

Quickly Master Hiring, Attracting Top Talent, and Retaining Your Winning Team - #109

Quickly Master Hiring, Attracting Top Talent, and Retaining Your Winning Team - #109

Discover effective hiring strategies in the salon industry. Improve reputation, attract the right candidates, and achieve retention. Tune in for valuable insights from hosts Kayla and Jason.

Retail Makeover: Double Profits with Strategic Expansion - #108

Retail Makeover: Double Profits with Strategic Expansion - #108

In this episode, Kayla interviews Danielle Cherewyk, a successful salon owner. Discover her secrets to achieving a high retail-to-service percentage and taking your salon business to new heights. Get expert insights and industry tips now!

Hidden Motivators - #107

Hidden Motivators - #107

Revolutionize your salon business! Jason Everett unveils the keys to motivate and engage your team. Discover hidden motivation, embrace personalized incentives, and unleash success. Subscribe at highperformancesalon.com for guidance. Transform your salon today!

What I Wish I Would Have Known Before Owning A Salon - #106

What I Wish I Would Have Known Before Owning A Salon - #106

In this episode, Kayla interviews Alice, an accomplished salon owner. Alice shares valuable insights for salon owners, covering stylist training, real estate ownership, and adaptability. She emphasizes the importance of core values and debunks common misconceptions.

Cracking Decision Paralysis: Lessons Learned - #105

Cracking Decision Paralysis: Lessons Learned - #105

On this weeks podcast, Host Kayla Swanson, and guest Kayleena Meyers talk about how to create outcome-based decision-making in your business. Kayleena explains that they had previously experienced decision paralysis and wanted to find a better approach.

How To Be Successful & Fulfilled In Your Salon - #104

How To Be Successful & Fulfilled In Your Salon - #104

Join Shawn and Kayla on the enlightening Profitable Salon Owner Podcast as they explore the difference between success and finding true fulfillment. Shawn shares his personal journey in the salon industry, uncovering a sense of deep satisfaction by empowering himself and others.

Why Your Staff is the Key to Your Freedom as a Salon Owner - #103

Why Your Staff is the Key to Your Freedom as a Salon Owner - #103

In this episode of the Profitable Salon Owner Podcast, Kayla interviews Kayleena Meyers on the importance of prioritizing leadership in your salon. Emphasizing the need for salon owners to be effective leaders who inspire and gain the respect of their teams.

Solutions When You Feel Like Your Business Is Struggling - #102

Solutions When You Feel Like Your Business Is Struggling - #102

Has your business hit a plateau? You're not alone. Learn how to break free from that stagnant state with Doug Campbell's insights. Join Kayla Swanson and Doug as they discuss overcoming plateaus in owning a salon business. Discover actionable steps to move your business forward successfully.

AI Is Here, What Does That Mean For Your Business - #101

AI Is Here, What Does That Mean For Your Business - #101

Join Kayla Swanson and Jason Everett on the Profitable Salon Owner podcast as they discuss AI's impact on the salon industry. Discover mind-blowing AI insights and the game-changing Salon Scale app. Tune in now to revolutionize your salon business with AI. Listen now!

How To DELEGATE In Your Salon with Jason Everett! NEW HOST Who dat? - #100

How To DELEGATE In Your Salon with Jason Everett! NEW HOST Who dat? - #100

Welcome to The Profitable Salon Owner Podcast! Join host Kayla Swanson and co-host Jason Everett as they dive into the ever changing landscape of the beauty industry. Today’s topic is all about delegating! The how, the when, and the why on delegating tasks to your Salon Staff.

THE FOUNDERS

JASON EVERETT

Jason’s infectious high energy and drive to make everyone he meets the best possible version of themselves, has landed him on center stage in the Salon Edu-tainment scene. Jason is one of the founders of the High Performance Salon Academy which specializes in taking salons that are already successful and cranking up their success to an 11!

Their non-traditional and unconventional approach to learning uses the latest in technology and social media strategies to quickly train and equip the most attention-strained owners, leaders and service providers on how to rapidly implement what they learn.

Even more important than the wealth of information they provide is the massive results they help their clients achieve, often raising the Average Ticket, Pre-book Rate, Guest Count and Take Home Income from 20-40% for everyone they work with.

DOUG CAMPBELL

Doug has been in the Salon Industry for over 11 years. He and his wife, Alice Campbell currently own a 6,000 sq ft. Salon and Spa, and Barbershop in Pace, Florida and they just recently opened up a third location with a Salon, Barbershop and Cafe combined in Pensacola, Florida.

They pride themselves in having a family run business where both of their sons are involved, one son managing the Barbershop and the other managing the Cafe.

His team of educators and stylists continue to set the standard for what an amazing salon should actually look like. His passion for helping people grow in the industry is unmatched.

LOOKING FOR
SOME SUPPORT?

We know the challenges of your salon are unique to you, which is why we offer a 15 minute “Fast Chat” where you jump on a quick call with one of our High Performance Salon Advisors and distill down to the core needs of your salon. By answering a few questions in advance, we can ensure every moment of this call is focused on YOU and your specific needs inside the salon.

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