Your staff doesn’t hate selling retail. They’ve just been taught to do it the wrong way.

Most salon owners try to fix retail with pressure, promotions, or incentives… But that’s not where the real problem is.

In this episode, we break down what’s actually happening behind the scenes when your team avoids retail, and why pushing harder usually makes it worse. Because retail isn’t just about selling. It’s about how your team thinks, how they communicate, and how they position themselves with clients.

Once that shifts, everything changes.

This conversation will challenge the way you’ve been taught to approach retail and give you a new lens to look at your team, your systems, and your opportunities for growth.

If retail has been inconsistent, frustrating, or completely missing in your salon… this is where to start.

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